"Our organic search traffic has increased 253% since we started to work with LinkGraph and we have risen to the 3-5 position on high volume search terms. For other more niche search terms, we are routinely in the 1-2 spots."
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What is an Onpage SEO Audit?
An onpage SEO audit is the process of evaluating a website’s onpage elements in order to improve its organic search engine visibility and performance. Onpage elements include the website’s title tags, meta descriptions, header tags, images, internal and external links, and content.
Why Audit My Content for SEO?
The goal of an onpage SEO audit is to identify any potential issues that may be preventing the website from ranking higher in search engine results pages (SERPs), and then fixing those issues. By optimizing a website’s onpage elements, businesses can improve their chances of ranking higher for relevant keywords and driving more organic traffic to their website.
What is included in the SEO onpage audit report?
There are a variety of insights you will receive about the web page you audit in the SEO tool. They include:
Content Strength
This part of the onpage audit evaluates the strength of content on the web page in comparison to top ranking competitors. It also includes a comparison of word count and readability.
Page structure
This part of the content audit evaluates the HTML structural elements of the web page, including h1s through h6s.
Focus Terms
This evaluates the number of Focus Terms included on the web page. Focus Terms are keywords and subtopics that have a strong semantic relationship with your keyword target.
Recommended backlinks
These are recommended outreach targets for link building based on the websites that are linking to the top-ranking content.
Recommended Internal Links
These are recommended internal links from other pieces of content on your website.
Recommended outlinks
This part of the content audit will recommend anchor texts that could link to relevant, authoritative piece of content on other websites.
Technicals
This part of the SEO audit gives insights into how optimized the HTML elements of the page are, like page titles, meta descriptions, schema markup, and more.
The “View Issues” section of the content audit will provide detailed instructions regarding the SEO issues on the page and why they do not meet SEO best practice. Follow the suggestions in the audit in order to improve content performance in organic search for the audited web page.
To run multiple SEO onpage audits, register for a trial of Search Atlas and get access to other powerful SEO tools including a site crawler, content creation AI, Domain Authority checker, and more.
Improve your Organic Search KPIs with an SEO Onpage Audit Tool
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Frequently Asked Questions
What Is Included in a Content Audit?
A content audit typically includes an evaluation of on-page elements like title tags, meta descriptions, headers, images, and links. It also assesses page structure, recommends outlinks, and checks technical aspects such as schema markup and meta information for optimization purposes.
How to Do a Content Audit?
To conduct a content audit, evaluate on-page elements like title tags, meta descriptions, header tags, images, internal and external links, and content. Identify potential SEO issues hindering higher rankings. Optimize these elements to enhance keyword relevance and increase organic traffic.
How Often Should a Content Audit Be Conducted?
Regular content audits should be conducted quarterly to ensure website relevance and search engine optimization. This proactive approach helps identify and address any issues promptly for continuous improvement.
How to Perform an SEO Content Audit?
To conduct an SEO content audit, assess onpage structure, recommend outlinks, and review technical elements. Use tools for analysis and insights. Optimize site content for improved search engine ranking and organic traffic.
How Much Should I Charge for a Content Audit?
Determining the pricing for a content audit can vary based on factors like the complexity of the website, the depth of the audit, and the expertise of the agency or individual performing it. Consider factors like the time needed, the value of the insights provided, and the competitive market rates for similar services when deciding on a price for a content audit.
How to Build a Content Audit Framework?
To build a content audit framework, start by defining goals, setting KPIs, establishing a timeline, selecting audit tools, conducting the audit, analyzing results, and creating an action plan for improvement. Regularly update the framework based on insights and evolving content needs.
How to Do a Content Audit Step by Step?
To conduct a content audit step by step, begin by defining goals, collecting data, analyzing content performance, identifying gaps, and creating an action plan. Next, prioritize updates, optimize content, and monitor results to continuously improve website performance.
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Benefits of Using the Free Onpage Audit Tool
By using the free Onpage Audit Tool provided by LinkGraph, you can quickly and easily identify areas of improvement in your website's SEO strategy. This tool will analyze your content and provide actionable recommendations to help you optimize your onpage SEO for better performance in search engine results. With over 800 organizations trusting LinkGraph for their SEO needs, you can be confident in the accuracy and effectiveness of the audit tool.
Regularly auditing your onpage content is essential for maintaining a strong online presence and staying ahead of the competition. By utilizing this free tool, you can stay informed about the health of your website's SEO and make informed decisions to improve your search engine rankings. Don't miss out on the opportunity to get a comprehensive onpage audit for free and take your SEO strategy to the next level.
How to Interpret and Act on the Audit Report
Once you receive your Onpage SEO Audit Report, it's important to carefully review the findings and prioritize the recommendations based on their potential impact on your website's performance. Look for areas where you can make quick wins, such as fixing broken links or optimizing meta tags, as these changes can have an immediate impact on your search engine rankings. Additionally, consider implementing long-term strategies, such as improving content quality and user experience, to ensure sustained growth in organic traffic.
Don't just stop at identifying the issues – take action based on the audit report to make tangible improvements to your onpage SEO. Whether you're a small business looking to increase visibility or a large enterprise aiming for higher conversions, the insights from the audit report can guide your next steps in optimizing your website for search engines. With the right approach and consistent monitoring, you can achieve lasting success in your SEO efforts.
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Frequently Asked Questions
What Is Included in a Content Audit?
A content audit typically includes an evaluation of on-page elements like title tags, meta descriptions, headers, images, and links. It also assesses page structure, recommends outlinks, and checks technical aspects such as schema markup and meta information for optimization purposes.
How to Do a Content Audit?
To conduct a content audit, evaluate on-page elements like title tags, meta descriptions, header tags, images, internal and external links, and content. Identify potential SEO issues hindering higher rankings. Optimize these elements to enhance keyword relevance and increase organic traffic.
How Often Should a Content Audit Be Conducted?
Regular content audits should be conducted quarterly to ensure website relevance and search engine optimization. This proactive approach helps identify and address any issues promptly for continuous improvement.
How to Perform an SEO Content Audit?
To conduct an SEO content audit, assess onpage structure, recommend outlinks, and review technical elements. Use tools for analysis and insights. Optimize site content for improved search engine ranking and organic traffic.
How Much Should I Charge for a Content Audit?
Determining the pricing for a content audit can vary based on factors like the complexity of the website, the depth of the audit, and the expertise of the agency or individual performing it. Consider factors like the time needed, the value of the insights provided, and the competitive market rates for similar services when deciding on a price for a content audit.
How to Build a Content Audit Framework?
To build a content audit framework, start by defining goals, setting KPIs, establishing a timeline, selecting audit tools, conducting the audit, analyzing results, and creating an action plan for improvement. Regularly update the framework based on insights and evolving content needs.
How to Do a Content Audit Step by Step?
To conduct a content audit step by step, begin by defining goals, collecting data, analyzing content performance, identifying gaps, and creating an action plan. Next, prioritize updates, optimize content, and monitor results to continuously improve website performance.
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Benefits of Using the Free Onpage Audit Tool
By using the free Onpage Audit Tool provided by LinkGraph, you can quickly and easily identify areas of improvement in your website's SEO strategy. This tool will analyze your content and provide actionable recommendations to help you optimize your onpage SEO for better performance in search engine results. With over 800 organizations trusting LinkGraph for their SEO needs, you can be confident in the accuracy and effectiveness of the audit tool.
Regularly auditing your onpage content is essential for maintaining a strong online presence and staying ahead of the competition. By utilizing this free tool, you can stay informed about the health of your website's SEO and make informed decisions to improve your search engine rankings. Don't miss out on the opportunity to get a comprehensive onpage audit for free and take your SEO strategy to the next level.
How to Interpret and Act on the Audit Report
Once you receive your Onpage SEO Audit Report, it's important to carefully review the findings and prioritize the recommendations based on their potential impact on your website's performance. Look for areas where you can make quick wins, such as fixing broken links or optimizing meta tags, as these changes can have an immediate impact on your search engine rankings. Additionally, consider implementing long-term strategies, such as improving content quality and user experience, to ensure sustained growth in organic traffic.
Don't just stop at identifying the issues – take action based on the audit report to make tangible improvements to your onpage SEO. Whether you're a small business looking to increase visibility or a large enterprise aiming for higher conversions, the insights from the audit report can guide your next steps in optimizing your website for search engines. With the right approach and consistent monitoring, you can achieve lasting success in your SEO efforts.
